Hispanic Quick-Start Kit ™:
A step-by-step guide for credit unions
CUNA's Hispanic Advisory Committee recognized that credit unions have differing degrees of ability to start a Hispanic outreach effort. Larger credit unions obviously have more financial and human resources to begin their efforts than smaller credit unions do. And every credit union wanting to serve this market has to develop a plan and an approach that it believes will achieve success in reaching the fastest growing consumer market for financial services in the U.S.
Serving the Hispanic market is consistent with credit union philosophy and consistent with good business practices.
To obtain a PDF copy of the kit, simply click on the PDF download link below. To download the Microsoft Office file that you'll be able to modify for your credit union's use, simply click on the Microsoft Office download link below.