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News Now

CU System
2011 Youth Week savings theme is Music
MADISON, Wis. (7/26/10)--“Music” is the theme for the 2011 National Credit Union Youth Week and Saving Challenge, and the Credit Union National Association (CUNA) is asking credit unions to come up with a “musical” slogan. Some slogan ideas include:
* Sing a song of saving; * Be a saving rock star; and * Credit unions sing and dance to your tune.
CUNA is asking credit unions to send their feedback about slogan ideas and suggestions by Aug. 4. Suggestions can be sent to lstandke@cuna.coop. The credit union with the winning suggestion will receive a $50 gift certificate toward 2011 Youth Week products. Youth Week will be held April 17-23. During the 2010 Saving Challenge, about 350 credit unions reported receiving deposits from 168,438 young members, including 10,385 who opened new accounts for 2010. This year’s results average out to $147 deposited per child. In 2009, more than $26 million savings total averaged $190 deposited per child, up from $87 per child in the 2004 inaugural year. “Get in the Savings Game” was the theme for the 2010 Youth Week held April 18-24.


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