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CU System
BECU reports significant increase in new members
TUKWILA, Wash. (10/17/11)--New member registrations have surged recently at Tukwila, Wash.-based BECU, thanks to Bank of America's plans to raise its debit card fees to $5 a month. BECU, formerly Boeing Employee's CU, told The American Banker (Oct. 13) it has seen an "incredible uptick" in new members since the bank's plans were revealed on Sept. 28. Normally, the credit union has an average growth of about 7,000 new members a month, Howie Wu, vice president of virtual banking at the $9.5 billion asset credit union, told the publication. But as of Wednesday, the credit union during the previous 10 days had attracted 5,200 new members, he said. Wu indicated that the credit union emphasizes integrated self-service branches and online service in registering its field of membership. During the past year, BECU saw roughly 12,000 new members signing up online. Today, it has over 720,000 members served by over 40 branches.


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