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CUANY commission to address young adult needs
ALBANY, N.Y. (4/2/10)--The Credit Union Association of New York (CUANY) has created a Young Professionals Commission to explore the need for New York credit unions to reach young adults for membership growth, and for recruitment and retention of young employees and volunteers.
Click to view larger image Brent Dixon (standing) leads members of the Credit Union Association of New York's new Young Professionals Commission through an exercise as a prelude to the group's brainstorming session. (Photo provided by the Credit Union Association of New York)
"Following the association's 2009 Young Adult Initiative through REAL Solutions, we realized that if we are to lead the way in helping New York credit unions stay relevant, we needed to tap into the best possible resource--young adult credit union employees and volunteers," said William J. Mellin, president/CEO of the association. Mellin requested nominees for the 30-member commission from the state's credit unions. Allison Doney, CUANY's community development coordinator, was appointed staff liaison. The commission is charged with developing strategies and practices to assist CUANY and its credit unions with recruiting and developing young adults into leadership positions within New York's credit union community. The commission's first meeting discussed the association, outreach and how the group was formed. The day ended with a brainstorming session that resulted in great ideas, said the association. Ideas ranged from an industry-wide brainstorming network to a formal mentorship program, to a national day of outreach and action from credit union people. "I wish more leagues and associations had groups like this," said Brent Dixon, young adult advisor at The Filene Research Institute, who facilitated the commission meeting. "In the end, if you want to learn about a group of people, you talk to them. You build a relationship. That's what New York has done." The group's next meeting will be a conference call to begin identifying action steps, followed by an in-person meeting during the association's Annual Convention in Cooperstown June 6-8. The commission was developed with assistance from a REAL Solutions grant from the National Credit Union Foundation.
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