MADISON, Wis.--The 2008 Desjardins Youth Financial Education Award recognition program will include changes to both the credit union and league judging criteria. “Based on input from the judges, we’ve refined the criteria to allow credit unions the choice of having their in-school branch programs evaluated. We’ll also be assessing league entries in terms of recordkeeping—compiling data to illustrate credit union leadership in financial literacy,” said Philip Heckman, director of youth and young adult programs for the Credit Union National Association (CUNA). “Both of these changes are meant to better reflect the movement’s wide-ranging innovation in personal finance education,” Heckman added. As in the past, raw scores will be compared as a percentage of maximum points, as determined by the decision to enter in optional categories or not. For 2008, credit union and chapter entries will be judged on three mandatory and two optional criteria:
* Awareness and teacher training; * Youth instruction; * Collaboration; * In-school branch programs (optional);and * Legislative and regulatory advocacy (optional).
League criteria for 2008—four mandatory and one optional—will be:
* Awareness and teacher training; * Youth instruction; * Collaboration; * Recordkeeping; and * Legislative & regulatory advocacy (optional).
Participating leagues will determine entry deadlines for their respective states. The deadline for leagues to submit state winners in one of six categories to CUNA for national judging is Oct. 1. Further details and all entry forms are available on CUNA’s website. The Desjardins Award is named in honor of Alphonse Desjardins, the founder of the North American credit union movement. It considers all activities supporting the personal finance education of young members and nonmembers, including, but not limited to, face-to-face teaching, publicity, lobbying for curriculum requirements, teacher and volunteer training, and promotion and use of the National Endowment for Financial Education High School Financial Planning Program. Each year, national Desjardins winning and honorable mention awards are presented at CUNA’s Governmental Affairs Conference in conjunction with the Dora Maxwell Social Responsibility and Louise Herring Philosophy in Action recognition programs.