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CUs Educate With 'a Giggle' During Youth Week
MADISON, Wis. (4/25/13)--Credit unions are in mustache and mystery mode this week in celebration of the National Credit Union Youth Week theme, Savings Sleuth: Solve the Mystery.

"This year we certainly are pulling out the playful, even silly, side of Youth Week--but that's our secret weapon," said Joanne Sepich, Credit Union National Association Youth Week coordinator. "With a wink, a smile, and a giggle, credit unions are introducing basic money management skills to children of all ages this week."

Among the ways credit unions and credit union organizations celebrated youth and saving this week:

  • Savings Safari Club members (kids 12 and under) and Xtreme Teen Savers Club members (ages 13 to 18) at Belco Community CU, Harrisburg, Pa., are treated to free giveaways, prizes and refreshments when they visit one of the credit union's branches. With every deposit of $10 or more into their youth club account during April, kids receive an entry to win an Apple iPad mini. If Belco meets its National Youth Saving Challenge goal, the credit union will donate $1,000 to the Ronald McDonald House.
  • Click to view larger image IRCO Community FCU of Phillipsburg, N.J., is celebrating Youth Week with a Mystery Scavenger Hunt. Kids Club members were provided a detective kit and a clue list to find coins. When they deposit the correct coins into their Kids Club account, they are entered in a drawing for movie tickets. They also can get their photos taken as a detective, complete with moustache, hat and trench coat. (Photo provided by New Jersey Credit Union League)
    CUNA staff celebrated Youth Week with a "Name that 'Stache" contest in which employees were asked to identify colleagues wearing mustaches. Employees also were provided with finger 'stache tattoos, treats, and snapshots of credit union Youth Week celebrations nationwide.
  • The Michigan Credit Union League's 10th Annual Financial Literacy Legislative Challenge pairs lawmakers with credit unions in their communities to schedule joint youth financial education events during National Financial Literacy Month in April. The challenge is a cooperative effort to build relationships between Michigan legislators and their constituents in the credit union community while teaching youth money management skills (Michigan Monitor April 15).
  • At Freedom CU, Warminster, Pa., members can take part in the credit union's "Savings Sleuth Scavenger Hunt" by answering a Freedom trivia question each day. The credit union posts the questions on its website and Facebook page. Twenty-five young people who answer all five questions correctly by the end of the week will be randomly selected to win $50 each.
  • Click to view larger image Employees of Rivers Edge Community CU in Allen Park, Mich. donned mustaches and organized a slate of events for National Credit Union Youth Week. They also assisted a local Reading is Fundamental Program. The credit union distributed identification kits, ran a penny-counting contest and offered incentives for new accounts. (Photo provided by Rivers Edge Community CU)
    Employees of Fremont (Ohio) FCU visited local second-grade classrooms to help children understand the difference between wants and needs and discuss the ways kids can earn money. The classes will have the opportunity to tour two of the credit union's branches.
  • Employees of Meadville (Pa.) Area FCU will be dressed today for Clown Day and serve popcorn and refreshments, the Pennsylvania Credit Union Association said (Life is a Highway April 24). Throughout the week, children who make a deposit of $5 or more into their youth account will receive one entry into a weekend drawing. Any youth account opened during Youth Week will receive an introductory prize.
  • Lebanon (Pa.) FCU will host a meet and greet Saturday with 14-year-old Amber Britto, who drives the No. 43A car at local and area racetracks. Amber will have her "slingshot" car on display (Life is a Highway April 25).
  • Click to view larger image Nearly 100 students from Alief Hastings Ninth Grade Center High School, Houston, attended a REAL Solutions Financial Reality Fair sponsored by People's Trust FCU, and the People's Trust Foundation, the Texas Credit Union League said (Lone Star Leaguer April 22). The fair is made available for free to Texas REAL Solutions credit unions as a result of donations from the league, Texas Credit Union Foundation, the Friends of Consumer Freedom and the National Credit Union Foundation. (Photo provided by the Texas Credit Union League)
    The Dunn County News published an opinion-editorial by WESTconsin CU, Menomonie, Wis., describing credit union's Youth Week activities. In the editorial, the credit union also offered "clues" to help children save. WESTconsin CU hosted on-site and off-site financial literacy activities within the communities it serves. The credit union offered games, learning activities and treats. To read the editorial, use the link.
  • Achieva CU, Largo, Fla., posted a video of its Youth Week activities. Use the link.
National Credit Union Youth Week was created by CUNA so credit unions nationwide could focus on the financial needs of young people and provide financial literacy education. It teaches the benefits of saving and goal setting, and invites youth to open savings accounts at their credit union and make deposits throughout the year.

CUNA also conducts the National Youth Saving Challenge throughout April. The challenge rewards 10 savers with $100 cash prizes.

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