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News Now

CU System
CUs start setting goals for Youth Week Saving Challenge
MADISON, Wis. (2/3/09)--Credit unions already are setting goals for this year’s National Credit Union Youth Week, April 19-25, sponsored by the Credit Union National Association (CUNA). The Saving Challenge will cover the entire month of April. Previously, the challenge was held during Youth Week. This year’s theme is “The Magic of Saving.” “We expanded the Saving Challenge to a full month at the request of credit unions,” Lin Standke, Youth Week manager, told News Now. “Now they can choose to run it as long as they want; one week or up to four. The good news is that results are only reported once, at the end of April. It's easier and more flexible for varying communities.” She encouraged credit unions setting savings goals to look at past savings history. If no history is available, credit unions can use reports of youth deposits for April 2008. “If you participated in previous years, start with a general goal of 10% more,” Standke said. Credit unions can report their results to be included in cash prize drawings and help draw attention to the efforts credit unions are taking to educate youth. Credit unions also can report any financial literacy presentations to the National Youth Involvement Board (NYIB). NYIB is an organization dedicated to helping youth become financially literate. Joanne Sepich, CUNA’s current Youth Week coordinator, will continue to assist during Youth Week as she transitions to coordinating International Credit Union Day. For more information, use the links.
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