STOCKTON, Calif. (8/6/13)--Stockton, Calif. -based Financial Center CU, in partnership with I.C. Ink, is calling for entries in their first annual CU T's Design Competition to help raise awareness of the credit union difference and funds for the California Credit Union League Political Action Committee.
Launched last fall, CU T's is a line of hipster t-shirts created to assist the league PAC. Design submissions are being accepted through Aug. 21. Public voting will help determine which design will be used for the 2013 CU T.
In its inaugural year, CU T's featured three designs created by Financial Center CU. However Michael P. Duffy, Financial Center CU president/CEO, wanted to open the design process this year to help increase participation in the project.
"Everyone appreciates a clever and whimsical shirt," said Duffy. "But those shirts become exponentially more cool when you know you had a hand in the design and selection process. Our goal is to get the buzz started about International Credit Union Day. Getting the message out has to be fun, so people don't feel like they're simply being lectured on the merits of a cooperative structure," Duffy said.
Credit union executives, staff, volunteers and members can submit their designs on the contest website where they can also see other submissions and vote for their favorite. Voting ends on Aug. 22 at 8 p.m. ET when the top design will be submitted to I.C. Ink to start the production process.