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CU System
Global womens network focuses on remote transaction tech
MADISON, Wis. (1/26/12)--Remote transaction technology applications will be the focus of the 2012 engagement programs sponsored by the Global Women's Leadership Network, a World Council of Credit Unions initiative devoted to connecting women credit union leaders worldwide through education and networking opportunities.

Farm laborers receive credit union services where they work because of remote technology deployed by Ventura County CU, the destination of the first of two World Council of Credit Union's Global Women's Leadership Network engagement programs this year.
Two groups of both men and women will examine how transaction technology, developed to provide financial services in rural Mexico, has been successfully adapted to serve farm laborers in southern California.

The first of this year's engagement programs will visit Ventura County CU, Ventura, Calif. The credit union delivers financial services to employees of local farms via handheld personal digital assistants (PDAs). The May 20-25 program, which will enable participants to examine the strategy and technology firsthand, costs $1,700 for network members and $2,000 for nonmembers.

Participants interested in delving even deeper into the topic can participate in the second program, which will take them to Querétaro, Mexico, where the technology and delivery strategy were first developed. Participants will travel with credit union representatives deep into rural areas to see how members with no credit union access can successfully be served. The Nov. 5-10 program costs $1,800 for network members and $2,100 for nonmembers.

Fees for both programs include in-country travel, food and lodging, but are exclusive of airfare and other costs of arriving at the program locations. The programs are open to women and men, and participants who attend both programs can take 10% off their total fee.

Credit unions in Mexico were among the first to implement remote credit union service delivery. The second Global Women's engagement program will bring participants together with those credit union members. (Photos provided by World Council of Credit Unions.)
The idea for the Ventura PDA program came about during a networking session at an early Global Women's Leadership Forum, the annual meeting of the network held in conjunction with the World Credit Union Conference. From there, a participant took the idea back to California for implementation. The successful technology transference from a developing to a developed country illustrates how effective such program participation can be, according to Brian Branch, World Council president and CEO.

"Developing credit union systems often learn from systems in developed countries, but we also have seen that this can be a two-way street," Branch said. "In addition to providing participants with the opportunity to participate in global credit union development, this year's engagement programs offer a technology and delivery strategy that can be successfully applied to credit unions anywhere and at all levels of sophistication."

This year's network forum is scheduled for July 14-15 in conjunction with the World Credit Union Conference in Gdańsk, Poland.
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