MADISON, Wis. (2/10/14)--GreenPath Debt Solutions is expanding its sponsorship of the National Youth Saving Challenge, held in conjunction with the Credit Union National Association's National Credit Union Youth Week.
The national non-profit, credit counseling organization is boosting incentives to help credit unions to reach a younger audience. GreenPath President/CEO Jane McNamara said, "We believe that we are not only setting each individual person up for a financially savvy life, but contributing to the prosperity of the nation's future."
The new enticements include increasing the quantity of cash prizes to participants and additional rewards for credit unions supporting the initiative. National Credit Union Youth Week is April 20-26.
"As part of the 2013 National Youth Saving Challenge, more than 117,000 young members deposited $25.2 million into their savings accounts--with 6,173 of those being new accounts," CUNA Youth Week Coordinator Janet Garkey said. "With the sponsorship from GreenPath, we're aiming to attract even more young savers."