Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive
150x172_CUEffect.jpg
Contacts
LISA MCCUEVICE PRESIDENT OF COMMUNICATIONS
EDITOR-IN-CHIEF
MICHELLE WILLITSManaging Editor
RON JOOSSASSISTANT EDITOR
ALEX MCVEIGHSTAFF NEWSWRITER
TOM SAKASHSTAFF NEWSWRITER

News Now

CU System
Intrust Bank sues Entrust FCU over name
WICHITA, Kan. (10/24/11)--Intrust Bank, which operates 45 branches in Kansas, Oklahoma Arkansas, has filed a federal trademark infringement suit against $67 million Entrust Financial CU, based in Richmond, Va.

Entrust has one branch. Its members must be employees or family members of employees of churches and Christian organizations based in Richmond.

In the suit, filed in Wichita, Intrust Bank claims the credit union markets itself as a nationwide financial institution and is a competitor. It requests the court to cancel Entrust's trademark, block the name from being used in advertising, and turnover all printed marketing materials for destruction (The Wichita Eagle Oct. 20).

Susan Adams, Entrust Financial CU CEO, said she is skeptical there is any overlap between her credit union's membership and Intrust Bank's customers.

The U.S. Patent and Trademark Office awarded the credit union a trademark earlier this year.

Intrust Bank appears to have been provoked by a special Website serving Entrust members who live overseas, Adams said.

"Entrust Financial Credit Union serves Christian-based organizations in Richmond, Va.," Adams told News Now. "That's been our focus for 41 years. We don't market outside of the Richmond area."


RSS





print
News Now LiveWire
Cheney, La Pine, Middleman join @NCUFoundation board #NewsNow http://t.co/4C14PZpFf5
36 minutes ago
Happy holidays! Here's your gift-report of another data breach: Staples between April and Sept, 1.16M cards at risk http://t.co/jDhJCkf3LC
1 hours ago
Maine credit unions put Food Mobile on the road to relieving hunger in rural areas http://t.co/R0xpt6BAZE
17 hours ago
.@TheNCUA's Matz: PALS should be exempt from Military Lending Act proposal #NewsNow http://t.co/Vy9uNhOIEr
17 hours ago
#NewsNow Iowa loan growth 3 times national bank rate http://t.co/fUvudPLg5d
20 hours ago