MADISON, Wis. (10/12/11)--The Credit Union National Association (CUNA) announced its 2011 Blockbuster and Pro Awards for outstanding communications work by state credit union leagues at last week’s American Association of Credit Union Leagues Communicators Conference in Minneapolis. Leagues submitted 56 entries in 17 categories. Blockbuster awards are divided into two sections: 1) advertising and marketing efforts for state-level organizations, and 2) advertising and marketing for credit unions. Leagues that won first-place awards in Blockbuster category are:
* Best Sales Promotion--League of Southeastern Credit Unions; * Best Print Materials--North Carolina Credit Union League; * Best Campaign--Michigan Credit Union League; * Best Credit Union Ad--Montana Credit Union League; * Best Credit Union Campaign--Michigan Credit Union League; and * Best Logo Design--Georgia Credit Union Affiliates.
The Blockbuster Best of Show award was presented to the Michigan Credit Union League for its Best Campaign entry. Pro Awards recognize the best public relations and online communications efforts. First-place awards in the Pro category were presented to:
* Blow Your Own Horn--Pennsylvania Credit Union Association; * Best Community Relations Program--Montana Credit Union League; * Best Public Relations Project--Michigan Credit Union League; * Best Piece on the Uniqueness of Credit Unions--Wisconsin Credit Union League; * Best League Publication (Newsletter)--Credit Union Association of the Dakotas; * Best League Publication (Magazine)--California/Nevada Credit Union League; * Most Improved Newsletter or Magazine--Minnesota Credit Union Network; * Best League Annual Report or Yearbook (print)--Kansas Credit Union Association; * Best Website--League of Southeastern Credit Unions; * Best Online Publications--Pennsylvania Credit Union Association; and * Best Use of Social Media--Michigan Credit Union League.
The Pro Best of Show award was presented to the Montana Credit Union Network for it Best Community Relations Program entry.