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Miracle Jeans Day materials are ready
WASHINGTON (7/10/12)--Support materials are available for Miracle Jeans Day--designated as Sept. 12--when credit union employees nationwide will wear jeans to work in exchange for a $5 donation to their local Children's Miracle Network Hospital.

Miracle Jeans Day is a national campaign for Credit Unions for Kids.

Among the materials available are:

  • Miracle Jeans Day marketing packet;
  • League marketing calendar;
  • Newsletter articles;
  • Sample chapter president e-mail; and
  • Suggested tweets.
Credit union league employees also can participate in the campaign. Georgia Credit Union Affiliates, Montana Credit Union Network and Mountain West Credit Union Association have registered their staff to participate.

Credit unions and their leagues have come up with their own ideas to promote the event. The Northwest Credit Union Association is holding a Miracle Jeans Day at its annual meeting. Last year, the League of Southeastern Credit Unions encouraged employee participation by creating a competition among departments. Miracle Hat Day and Miracle Jersey Day have both been successful at credit unions where employees already wear jeans to work.

Credit Unions for Kids, a nonprofit collaboration of credit unions, chapters, leagues/associations and business partners nationwide, raises funds for 170 Children's Miracle Network Hospitals. Credit unions are the third-largest sponsor of the hospitals, and 100% of every dollar donated goes to support research and training, purchase equipment or pay for uncompensated care for children.
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