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News Now

CU System
Mix Young CU Professionals With ICU Day, Get Cash Mob
PEWAUKEE, Wis. (10/24/13)--International Credit Union Day had a Gen Y flavor in Wisconsin, thanks to the efforts of the Wisconsin Credit Union League's Young Professionals Network, who coordinated cash mobs throughout the state to support local businesses and cooperatives.

Cash Mobs are like flash mobs but instead of singing and dancing, a group will visit and spend money at a local, small business.  Cash Mobs are organized by groups of people who are trying to make a positive impact and show appreciation for the businesses in their communities.
The Wisconsin Credit Union League's Young Professionals Network coordinated Cash Mobs throughout the state on International Credit Union Day.  Central Cities CU, with staff shown here in front of the hot 96.7 fm vehicle, made the news.

Cash Mobs were coordinated in Madison, Janesville, Stevens Point, Appleton, Oshkosh and Fond Du Lac to raise nearly $3500 ($3473) for local businesses and cooperatives.
 
There were a total of 186 participants, which included credit unions staff, volunteers, family and friends.
 
The goal of the events were to support small, local businesses and reinforce credit unions' mission to serve members and local communities; raise awareness of credit unions through a collaborative effort;  and build rapport with business and community leaders.
 
The Stevens Point cash mob garnered local news coverage. Use the link to view a video.
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