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NCUF becomes Better Business Bureau accredited charity
WASHINGTON (12/4/07)--The National Credit Union Foundation (NCUF) has been approved to use a new seal as an “accredited charity” of the Better Business Bureau (BBB). Only charities that meet the BBB Wise Giving Alliance’s Standards of Charity Accountability are eligible to participate in the seal program. Before national charities can apply to use the seal, they must undergo an in-depth independent evaluation by the watchdog affiliated with the Council of Better Business Bureaus. “This seal of approval from a respected affiliate of the Better Business Bureau sends a strong message to Community Investment Fund (CIF) investors and all donors that the National Credit Union Foundation is a charity they can trust,” said NCUF Executive Director Steve Delfin. “We will use the BBB Accredited Charity as a symbol of our commitment to strong accountability, ethical practices, and sound stewardship of our donors’ funds.” Unlike other charity-monitoring groups that focus solely on a review of charity finances, the BBB Wise Giving Alliance evaluates each charity’s governance, fundraising practices, solicitations and informational materials, as well as expenditures. “The standards go well beyond what government regulators require,” Delfin said. NCUF was found to exceed the BBB Wise Giving Alliance Standards on several fronts. For example, the standards require that charities spend at least 65% of contributions on programs. In the past year, NCUF spent over 89% of contributions on programs. “National charities that display the BBB Wise Giving Alliance seal can do so with pride,” concluded Alliance President/CEO Art Taylor. “Not only are they attesting to their organizations’ adherence to sound standards, they are helping to increase donor confidence and strengthen public trust in giving.”
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