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NEFE introduces PSA at Indiana in-school branch
INDIANAPOLIS (3/6/09)--The National Endowment for Financial Education (NEFE) chose a credit union in Indiana to unveil a Public Service Announcement (PSA) promoting use of NEFE's High School Financial Planning Program (HSFPP) as a tool to improve the financial IQ of the state's teenagers.
Click to view larger image Finance Center FCU (FCFCU) staff hosted the unveiling of the National Endowment for Financial Education (NEFE) Indiana Public Service Announcement on financial literacy at the credit union's Arsenal Technical High School student-run branch, Indianapolis. From left: Haylee Teeple of FCFCU's J. Everett Light in-school branch, North Central High School; John Parfrey, NEFE High School Financial Planning Program director; Tara Turner, CFCU director of financial literacy; Larry Marcum, FCFCU vice president, sales and community development; Indiana Secretary of State Todd Rokita; Indianapolis First Lady Winnie Ballard; and FCFCU's James Davidson, financial literacy manager, and Jo Kiel, vice president, retail operations. (Photo provided by the Indiana Credit Union League)
NEFE unveiled the PSA at Finance Center FCU's student-run branch at Arsenal Technical High School near downtown Indianapolis. NEFE has partnered with credit unions in the state and the Indiana Credit Union League on several levels, said the league. Representatives from the school and the credit union were joined by a number of guests including Indianapolis First Lady Winnie Ballard; Secretary of State Todd Rokita, the featured spokesperson in the PSA; and league staff, and The PSA, which has been distributed statewide for consideration by TV stations, was shot at the school and includes footage of Finance Center FCU Financial Literacy Manager James Davidson teaching a class. It was produced with a grant from the Indiana Department of Financial Institutions. That same grant also was used for Indiana Teen $ucceed, a summer initiative in which more than 300 educators were trained at sessions hosted by Indiana credit unions to teach the NEFE program. To view the PSA, use the resource link.
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