MADISON, Wis. (3/15/10)--National Credit Union Youth Week, sponsored by the Credit Union National Association (CUNA), is one month away. As credit unions prepare to celebrate Youth Week and participate in the National Youth Saving Challenge, they should keep in mind that the takeaway from the event is more than just saving money for a designated period. Youth Week runs April 18-24, while the National Youth Saving Challenge will take place the entire month of April. Lin Standke, CUNA Youth Week manager, said when she thinks about Saving Challenge activities, she also thinks about Mother’s Day. “The Saving Challenge is like Mother’s Day. You celebrate your mom on Mother’s Day, but you’re thinking about her all year,” she said. “That’s really the lesson from this. The challenge is a designated event where people are inspired to save their money, but we really want them to make deposits all year long.” This year’s theme for Youth Week is “Get in the Savings Game.” School District 3 FCU, Colorado Springs, Colo., will celebrate Youth Week by collecting money through donation jars in the lobby to support two local high schools’ sports programs. During the week, the credit union also will pay $1 for each “A” earned on report cards, waive coin counting fees for kids who bring in their piggy banks to deposit the money into the accounts, said Theresa M. Schutts, vice president of operations. Bell West Community CU, Westchester, Ill., is raffling off two family fun packs from a local minor league baseball team, the Windy City Thunderbolts. The credit union also is sponsoring a youth baseball team in one of its communities.