PORTSMOUTH, N.H. (8/21/09)--Northeast CU (NECU) was named top CUDL lender in New Hampshire and New England by CUDL (Credit Union Direct Lending) Merge magazine. The CUDL organization works with U.S. auto dealers to make credit union auto loans available wherever cars are sold. NECU generated more than 5,000 loans, earning the No. 1 spot on the top 10 lenders list in New Hampshire and No. 1 on the top five credit union lenders list in New England, according to CUDL’s 2009 summer regional lending report. “In this current climate where the big banks and finance companies are reducing staff, tightening lending criteria and making it more difficult for the local dealer to speak to them, we have a different formula,” said Doug Sites, NECU assistant vice president of lending. “Northeast CU’s success is based on an experienced underwriting staff, a full- time relationship manager and a philosophy that dealer relationships and service are keys to retaining and growing the business no matter what business cycle we’re in.” Auto lending has always been a core product for NECU, Sites said. Northeast CU, based in Portsmouth, N.H., has $656 million in assets.