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CU System
Seeking Young and Free spokesperson Miss. CUs sweeten deal
JACKSON, Miss. (5/12/10)--In addition to a $30,000 one-year contract, a MacBook Pro notebook computer, an HD Canon digital video camera and an iPhone, the person hired as the Young & Free Mississippi spokesperson will have the use of a 2010 Honda Fit Sport for the term as spokesperson. "We want this person to easily get around and connect with the 25-and-under age group throughout our state," said Charles Elliott, CEO of the Mississippi Credit Union Association (MSCUA). "This is critical to finding out how our credit unions can serve them better," he said. "And to show our potential applicants we're serious, we're supplying them with the use of a new vehicle. There will be no doubt on the road or at events who this person is, and the fact that Young & Free Mississippi is for them." The spokesperson will be reimbursed for all related vehicle expenses monthly and be expected to keep the vehicle in good running condition. The vehicle will be used to travel to communities throughout Mississippi, college campuses and youth-related events to spread the word about the Free2B Account, a youth account free for youth 25 and under. Also it will be used to learn what Mississippi youth need from their financial institution and to educate youth about Mississippi credit unions. "We want to hear from youth," Elliott said. "We want to learn the best way to put the most needed products and services in their hands." The program offers the 25-and-under set:
* Information to assist in managing their finances independently; * A voice for members through a hired spokesperson; * A head start in the form of a free checking account with features called Free2B; * A dedicated website where the spokesperson creates fun and entertaining blog posts and videos with helpful advice and financial tips.
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