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LISA MCCUEVICE PRESIDENT OF COMMUNICATIONS
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MICHELLE WILLITSManaging Editor
RON JOOSSASSISTANT EDITOR
ALEX MCVEIGHSTAFF NEWSWRITER
TOM SAKASHSTAFF NEWSWRITER

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CU System
Supercharge membership growth via free audio conference
MADISON, Wis. (5/27/08)--Credit unions can learn strategies for increasing their membership growth, as well as hear about the work and preliminary findings of the Credit Union National Association's (CUNA) Membership Growth Task Force in a free audio conference Thursday. at 11 a.m. to noon CDT. The “Supercharging Your Membership Growth Audio Conference” will begin with an overview of the task force’s purpose, activities, and findings to date. From there, the conference will become an open forum so participants can provide their ideas and feedback, and share success stories. Participants from fast-growing credit unions will be encouraged to share any policies, practices, and strategies they’ve found especially helpful. Overall, the focus will be on several areas deemed by the task force to be critical in increasing membership growth:
* Awareness and image; * New markets; * Best practices; * Efficiency and back-office issues, and * Growth metrics.
The CUNA Membership Growth Task Force--chaired by Texas Credit Union League President/CEO Dick Ensweiler--was established to investigate, report on, and encourage credit unions to embrace opportunities, techniques, and processes that will increase membership retention and growth. For more information or to register for the free audio conference, use the resource link. Program content questions may be directed to 800-356-9655, ext. 4249.
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