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Texas ads thank Congress members who stood tall for CUs
FARMERS BRANCH, Texas (9/15/10)--The Texas Credit Union League unveiled its new series of “Congressional Thank You Ads” for member credit union newsletters to thank Texas congressional members who supported credit union issues. The ads are part of the league’s efforts to share information with millions of Texas credit union members about key issues that affect them. “We wanted a way to inform members of where their representatives stood during the most recent legislative session in Washington,” said Jim Phelps, league political and grassroots director. “Over the past several months, our credit unions engaged in a level of grassroots advocacy not seen since 1998 in the battle for H.R. 1151. “Throughout the process, many of Texas’ congressional representatives openly and publicly supported credit union positions, in the battle to preserve interchange and lift the cap on member business lending,” he added. “This is our opportunity to share that information with those most impacted by the changes--credit union members.” The ads indicate whether Texas congressional delegation members supported credit unions on interchange by publicly signing onto a critical “Dear Colleague” letter to Senate-House conferees. U.S. Rep. Kenny Marchant (R-Texas) was an original interchange letter sponsor, and more than half the Texas congressional delegation from both parties signed the letter within a week of being asked. The ads also note whether a Texas congressional delegation member publicly sponsored member business lending legislation to lift the current cap, H.R. 3380. In all, five Texas Democrats (Gene Green, Sheila Jackson-Lee, Eddie Bernice-Johnson, Solomon Ortiz, and Ciro Rodriguez) and three Texas Republicans (John Culberson, Ron Paul, and Ted Poe) co-sponsored the legislation. The legislative communication ads to credit union members are divided by region and developed to ensure compliance with federal law. Also, the ad directs readers to the league’s CUVoice website (CUVoice.com)--a credit union member advocacy forum--to learn more about key legislative issues, and thank their member of Congress by e-mail or phone for supporting their credit union. Most ads will appear in fall credit union newsletters. Phelps estimated that more than a million Texas credit union members will receive the ads this year.


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