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CU System
Vantage West pulls ads featuring fired Arizona coach
TUCSON, Ariz. (10/13/11)--Tucson, Ariz.-based Vantage West CU is discontinuing television ads for a Community Food Bank that featured fired University of Arizona head football coach Mike Stoops. Stoops was fired Monday after a losing streak. The credit union told the Arizona Star that it will actively promote the goal behind the ads--raising money for the food bank as the winter holidays approach. However, it didn't want Stoops' dismissal to distract from or obscure the fundraising goal (azstar.net Oct. 12). Monday the credit union will shoot new TV ads with Vantage West CEO Bob Ramirez and Bill Carnegie, president of the food bank. The campaign will run throughout football season. Consumers who use their Vantage West credit or debit card to donate $10 or more to the food bank will receive a 2011 Arizona Football Commemorative Coin from the $1 billion asset credit union.


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