MADISON, Wis. (9/8/08)--Based on feedback from more than 700 credit union staff and 50 youth, the winning theme for National Credit Union Youth Week 2009 is “The Magic of Saving.” National Credit Union Youth Week will be celebrated April 19-25, 2009. The voting results are:
* 36%--The Magic of Saving; * 29%--My Credit Union, My Future; * 13%--Be a Savings Sleuth; * 12%--Soar Into Savings; and * 10%--Count on Your Credit Union.
More than half the youth polled picked "The Magic of Saving." Youth age 12 and under liked this theme best. While 26% liked "My Credit Union, My Future," many children age 8 and under didn't understand this theme. The theme will be publicly announced in coming weeks, with a theme design to come in October. The winning theme was suggested by three credit unions. Sharon Dufour at Luso FCU, Ludlow, Mass., first sent in the theme two years ago, giving credit to her then-10-year-old son. Ginger Baehr with Cutting Edge FCU, Milwaukie, Ore., also suggested the theme. This year, David Rice and Carol Summers with Morgantown (W.Va.) AES FCU offered a similar theme, “We'll put the magic back into your savings.” Credit unions looking to start or expand a youth program in 2009 might be interested in the just-published Model Youth Program Guide. The guide is a toolbox of research, resources, samples, and checklists. It includes a sample job description for student-run branch coordinator. For more information, use the link.