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CU System
iTheStreet.comi CUs among three hot trends
MADISON, Wis. (11/14/11)--"Credit union" is among the top three "hot trend" Internet searches cited by a Wednesday TheStreet.com article.

"'Credit union'" is trending as momentum continues to build in new memberships at credit unions following Bank Transfer Day, which occurred this past Saturday, Nov. 5," the article said.

The article cited Credit Union National Association (CUNA) statistics that on Bank Transfer Day alone, 40,000 consumers joined credit unions nationwide, depositing $80 million into their accounts. CUNA also announced that credit unions across the country added 650,000 new members in October.

Bethpage (N.Y.) FCU, saw an 85% increase in memberships during the five weeks leading up to Bank Transfer Day, compared to the same period year ago, TheStreet.com said. Bethpage FCU also opened 1,471 new checking accounts during a one-week Bank Transfer Day promotion, the article said.

BECU, Tukwila, Wash., added 699 new members on Bank Transfer Day, a 40% increase from a typical Saturday, the article said.


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