ST. PAUL, Minn. (2/19/13)--Eighteen organizations are participating in the Minnesota Credit Union Network's Vendor Involvement Program (VIP) in 2013.
 
VIP was created in 2005 to provide committed service organizations with an opportunity to work with MnCUN and increase their brand visibility among Minnesota credit unions. The program is designed to optimize business relationships with the state's credit unions. Participants can receive advertising with exclusive benefits at MnCUN's major conferences and speaking engagements, and can participate in new MnCUN initiatives.
 
VIP "gives credit union service providers an easy way to promote their offerings to Minnesota credit unions," said John Ferstl, MnCUN Network Service Corp. vice president. "At a time when companies are looking to get the most out of their advertising budgets, this program provides specific opportunities to target potential clients and can help create brand loyalty among credit unions."
 
Of the 18 organizations, one is a new participant this year.
 
Participants in VIP agree to offer professional service and quality product lines. The companies must appreciate the characteristics that make credit unions unique and understand the importance of providing the best service possible to Minnesota's credit union members, said MnCUN.