CEDAR FALLS, Iowa (8/2/12)--Banno, a provider of mobile applications, websites and personalized payment card services, announced that the websites it develops are driven by a new responsive design format that adjusts for online, mobile and tablet users.
Responsive design offers a single URL address that automatically responds to any type of device or browser and its screen size to better prepare financial institutions for mobile-focused services and multichannel banking. Combing access also eases the burden of compliance, archiving and site updates, Banno said.
Daleville, Ala.-based Army Aviation Center FCU, with $1 billion assets, is one of the first client websites to go live. In its first month, the credit union received more than 250,000 visits to its site. Nearly 10% were from mobile devices. Apple iPad was the most frequently used device, with 7,739 visits, followed by the iPhone with 4,723 visits. Mobile visitors spent an average of two minutes browsing, in which they had access to the full website and its full range of capabilities.
"It is clear that mobile device usage is increasing and will continue to increase exponentially," said Lisa Hills, Army Aviation Center FCU vice president of marketing.