MADISON, Wis. (10/3/08)--Jim Stickley, chief technology officer and co-founder of TraceSecurity, a CUNA Strategic Services alliance provider, is scheduled to appear on NBC’s Today Show as an expert on security and identity theft issues. Stickley is scheduled to appear live Monday to promote his new book: The Truth About Identity Theft. The book provides eyewitness accounts of identity theft attacks to demonstrate how easy it is for thieves to steal personal information. It also offers commonsense solutions to avoid becoming a victim. TraceSecurity is paid by credit unions and other financial institutions to assess security vulnerabilities. In the past, Stickley has dressed like a pest inspector, a fire inspector, an Occupational Safety and Health Administration inspector, and numerous other identities to gain entry into the inner sanctum of business. The fake heists help financial institutions find and fix holes in their defense. For more information, use the link.