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CU Acceptance Co. now CU Alliance LLC
HOUSTON (5/15/09)--CU Alliance LLC is the new holding company for the Credit Union Acceptance Co. (CUAC LLC), Member Home Loan, CU Alliance Marketing, Member Auto Center and Member Auto Sales. The credit union service organization (CUSO) was formed in 1998 and provides indirect lending, mortgage, car sales and car-buying programs. "This new entity, tied with credit union collaborative efforts, offers us the flexibility we need to develop new products and services even more efficiently for the credit union industry," said Adrian Dominguez, CEO of CU Alliance LLC. CUAC LLC provides full and a la carte service indirect lending to more than 150 credit unions. Studies show that 89% of all auto financing deals are closed at the dealership. CUAC recaptures an average of 30,000 member loans and funds nearly $675 million dollars annually, said the CUSO. Member Home Loan specializes in outsourcing comprehensive mortgage solutions. The turn-key mortgage program offers a cost-effective opportunity to generate revenue, control or reduce expense, and enhance member relationships. Member Auto Center supplies the credit union with member shippers by providing an online car-buying experience. Member Auto Sales is a credit union-owned retail car sales outlet, developed to help decrease loan losses by retailing repossessions directly to consumers. It provides consumers with an alternative to the traditional haggle and hassle associated with purchasing a pre-owned vehicle. CU Alliance Marketing provides print, Web, and e-mail marketing solutions to complement traditional marketing strategies.


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