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CU Student Lending to offer referral marketing program
CLARK, N.J. (6/29/11)--CU Student Lending, LLC, a credit union service organization that developed and manages the cuStudentLoans private student loan program, has launched a member-referral program that allows credit unions outside of its lending network to offer members a credit union-managed and funded alternative for their private student loan needs. The cuStudentLoans private student loan program is powered by Fynanz, a CUNA Strategic Services provider. The new referral program, which features the EdAccess Private Student Loan and the EdSucceed Private Student Loan Consolidation, includes 110 credit unions that have pooled funds to offer private student loans to students and families nationwide. To protect the member sovereignty of its referral partners, the program includes a non-solicitation agreement that ensures members will not be marketed to by the lending credit union with outside loan products while they are in repayment. “This program is yet another demonstration of credit unions linking together to promote the credit union mission and serve members with superior loan products at exceptional rates,” said Tom O’Shea, chairman of CU Student Lending, LLC. “The cooperation ensures members will not have to go outside of the credit union space to receive what is among the best loans in the industry for students seeking assistance in their education financing.”
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