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CUDL to promote CUs at NADA conference
ONTARIO, Calif. (1/19/11)--CUDL, an indirect and point-of-purchase auto lending credit union service organization, will represent more than 900 credit unions at the National Automobile Dealers Association (NADA) Convention for the eighth consecutive year. The convention takes place Feb. 5-7 in San Francisco. The largest event for automobile dealers in the U.S., the NADA convention draws attendance from roughly one third of all U.S. dealerships. Although credit unions faced strong competition in 2010, with the return of banks and other lenders to the auto lending marketplace, credit unions have seen their market share gain momentum the second half of the year, going from a low of 16.2% in March, to a year-to-date market share of 17.6% in November, according to CUDL. CUDL continued to experience growth with its national auto lending network in 2010, signing 151 new credit unions and 1,158 new dealerships. CUDL’s national lending network includes 6,900 dealerships and 920 credit unions representing 27.5 million members nationwide.


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