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Hispanic outreach HON topic of Webinar series
DES MOINES, Iowa (10/3/11)--The Credit Union National Association (CUNA) and Coopera, an economic development firm focusing on emerging markets for credit unions, are offering a free webinar series on strategic planning for Hispanic outreach. The series will kick off with “Stop Spinning Your Hispanic Outreach Wheels Series--The Hispanic Opportunity Navigator (HON) Hispanic Member Analysis,” at 2 p.m. (CT) Wednesday. Coopera’s HON is a strategic planning tool that assesses a credit union’s outreach potential. Credit unions use the HON to design custom plans for Hispanic member outreach. During the webinar, CUNA and Coopera will demonstrate the Hispanic Member Analysis component of the tool. Other webinars in the series:
* Oct. 19--Customized Road Map and Needs Assessment; * Dec. 14--Demographic Market Scan and Branch Analysis; and * Jan. 23--The Organizational Culture of your Credit Union.
Coopera is majority owned by the Iowa Credit Union League and is a strategic alliance partner of CUNA.


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