Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

Products
IMN expands digital marketing for CUs FIs
WALTHAM, Mass. (9/6/12)--IMN, a digital marketing company that offers branded newsletters, has expanded the capabilities of its IMN Loyalty Driver solution.

IMN's editorial team delivers lifestyle, entertainment and financial content to help members make financial decisions. With exclusive content, social networks, online access and control,  audio and video, members can share branded newsletter content on Facebook, Twitter and LinkedIn, further driving advisor and brand visibility for referrals.

Backed by tracking and analytics, IMN provides detailed insight into which email newsletter articles, promotions, products and services are most popular and effective, and triggers alerts for key buying signals.

When members indicate they are interested in a product or service, advisers are automatically alerted through Warm Call Reports. Each Warm Call report lists members who responded to articles and calls-to-action, making it fast and easy to identify hot leads and interested prospects, IMN said.


RSS print
News Now LiveWire
#NewsNow @MountainAmerica among top 100 worldwide in HR management http://t.co/QqfzOSTkiA
38 minutes ago
Missouri #creditunions embrace Bank on More SUV sweepstakes #NewsNow http://t.co/yjD1qNt68T
47 minutes ago
In letter to Pres Obama, @CUNA CEO @Nussle urges natl action on cybersecurity, breaches #NewsNow http://t.co/rZFzSXWJOP
57 minutes ago
Bank ATM fees continue to climb. Credit unions? Not so much. #NewsNow http://t.co/7nfcqusVuM
2 hours ago
NCUA 2day liquidated Republic Hose Employees FCU,Youngstown,Ohio, after determining the CU was insolvent w/no prospect for viable operations
2 hours ago