Archive Links

Consumer Archive
CU System Archive
Market Archive
Products Archive
Washington Archive

News Now

Products
IMN expands digital marketing for CUs FIs
WALTHAM, Mass. (9/6/12)--IMN, a digital marketing company that offers branded newsletters, has expanded the capabilities of its IMN Loyalty Driver solution.

IMN's editorial team delivers lifestyle, entertainment and financial content to help members make financial decisions. With exclusive content, social networks, online access and control,  audio and video, members can share branded newsletter content on Facebook, Twitter and LinkedIn, further driving advisor and brand visibility for referrals.

Backed by tracking and analytics, IMN provides detailed insight into which email newsletter articles, promotions, products and services are most popular and effective, and triggers alerts for key buying signals.

When members indicate they are interested in a product or service, advisers are automatically alerted through Warm Call Reports. Each Warm Call report lists members who responded to articles and calls-to-action, making it fast and easy to identify hot leads and interested prospects, IMN said.


RSS print
News Now LiveWire
July 's Fed Bank's "FedFocus" has some interesting articles: incl cost/benefits of $1 currency 2 coin conversion ttp://tinyurl.com/nybmnhh
15 hours ago
Do you wish you were a News Now subscriber? Go here: http://t.co/7evfBSjeMx
16 hours ago
Financial education for student body key part of Altura #creditunion, UC-Riverside partnership #NewsNow http://t.co/Xp6OJd66o6
17 hours ago
.@VTcreditunions gains 200 new FB followers in just 2 wks to reach 1,000 http://t.co/I89xJcv4Jg
17 hours ago
.@CUNA is testifying on reg relief Tues,July 15 at 2 p.m. be4 Hs Fin Serv Subc. Here is the agenda and witness list: http://t.co/yBRhlmdqHt
20 hours ago