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New program launched to help CUs cross-sell
BOCA RATON, Fla. (2/25/11)--Tranzact Information Services has launched Loyalty Assurance, a new program that helps credit unions identify cross-selling opportunities in near real time. Tranzact IS’ Loyalty Assurance program leverages credit inquiries from all three bureaus to identify members who are actively seeking an auto loan, mortgage, credit card or installment loan. To demonstrate the program, Tranzact IS is offering credit unions a complimentary opportunity analysis that offers insight into the credit inquiry activity within their membership during the past 30 days. The free evaluation outlines activity by inquiry type, state, and credit bureau, and identifies members who would meet qualifying credit criteria.


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