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Shazam publishes EMV specifications
DES MOINES, Iowa (2/7/13)--The SHAZAM network has released chip-and-PIN or Europay MasterCard Visa (EMV) network specifications to its industry partners in anticipation of U.S. migration to the EMV standard.

"By publishing our network's required changes early, SHAZAM's goal is to ease the development efforts of issuers, acquirers and merchants in the industry," said Dan Kramer, SHAZAM senior vice president. "As the U.S. moves toward EMV implementation, SHAZAM certification requirements will be very straightforward and closely aligned with existing certification requirements."

SHAZAM also is assisting in developing a common U.S. application identifier (AID). "We are fully committed to a common solution," said Terry Dooley, SHAZAM senior vice president and chief information officer. "A priority for us is working with all industry stakeholders on the enhancement of the terminal selection process to provide network choice at the time of the transaction."

SHAZAM will soon publish an EMVCo-certified common core definitions-compliant application and EMV card-profile specifications.

EMVCo was formed in 1999 by Europay International, MasterCard International and Visa International to manage, maintain and enhance the EMV Integrated Circuit Card Specifications for Payment Systems, according to the EMVCo website.

SHAZAM is participating in several industry groups, discussing how to implement the new payment technology, Kramer said. The groups include the Secure Remote Payments Council, SmartCard Alliance, EMV Migration Forum, Merchant Advisory Group and EMVCo.


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