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TruStage Adds 115 CUs
MADISON, Wis. (12/10/13)--CUNA Mutual Group added more than 115 credit unions representing 2.3 million members to its MemberCONNECT Program in 2013--making TruStage Accidental Death and Dismemberment (AD&D) insurance available to more than 44 million credit union members.
 
In addition to AD&D insurance, other TruStage insurance programs include life, auto and homeowners insurance.
 
"We are investing more than $250 million in TruStage to expand media, optimize channels and extend our products," said Corrin Maier, director of MemberCONNECT Program.  Recent enhancements include mobile optimization of TruStage.com and the introduction of a system that enables members to apply online for their AD&D insurance coverage in less than three minutes.
 
"We're offering products the way members want to buy them," Maier said. "This member-focused approach is core to what we do."
 
Since 1983, CMFG Life Insurance Co. has provided members, through their credit unions, insurance protection products through the MemberCONNECT Program. More than 4,000 credit unions representing more than 62 million members use TruStage insurance products. In 2012, CMFG Life reports paid $727 million in member claims, and credit unions received more than $66 million in non-interest-income.
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