GRAND RAPIDS, Mich. (7/31/08)--Xtension Call Center will handle both inbound and outbound member calls via its Member Reach Plus service, according to Xtend, a credit union service organization. The outbound call service works with Member Reach as another delivery channel, and helps ensure that all members are served. Member Reach Plus has delivered more than one million messages to members since 2006, Xtend said. Reports summarizing calls and providing statistics help leadership teams gauge the effectiveness of member contacts. The call center also frees up staff time. It manages about 1,400 outbound and 1,500 inbound calls each month. Xtend, owned by 45 credit union partners, is based in Grand Rapids, Mich.