WASHINGTON (4/30/13)--Redesigned websites and sleek new logos have been unveiled as the Financial Accounting Foundation (FAF), the Financial Accounting Standards Board (FASB) and the Governmental Accounting Standards Board (GASB) commemorate 40 years of financial accounting oversight.
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The 40th anniversary provides the ideal opportunity for all three groups to refresh their brand "in a way that reinforces the organizations' missions and highlights their contributions from the past while looking ahead to the future," FAF President/CEO Teresa Polley said.
"As standard-setters for the world's most robust and dynamic economy, the FAF, the FASB, and the GASB are responsible for ensuring that financial reporting meets the needs of investors who keep our economy thriving...The new branding associated with this responsibility reflects that significance, with each component designed to reflect our shared commitment to working on behalf of U.S. investors and global capital markets."
The redesigned websites will include "plain English" sections explaining major agency projects, and are designed to be more friendly, intuitive, and educational, the FAF said. An interactive timeline covering the history of all three regulators is also featured on the FASB site.
For more on the logos and new websites, use the resource link.
The FAF is responsible for the oversight, administration, and finances of its standard-setting boards, FASB and GASB, and their Advisory Councils.