WASHINGTON (1/27/10)—The Credit Union National Association (CUNA) is making good use of YouTube again on behalf of credit unions. “Move your money to a credit union” is the title of the latest video posted there by CUNA President/ CEO Dan Mica.
The video plays off of and highlights a recent “Move Your Money” campaign prompted by editors of “The Huffington Post,” a quasi-blog/news website. It urged readers Dec. 29 to move their money from the big banks to community banks. The original “Move Your Money” posting on the website has led to more than 5,000 comments by readers of Huffington Post – most of them supportive and many of them also urging other readers to move their money to credit unions. In fact, CUNA’s Dan Mica posted a response on the blog, urging readers to consider credit unions – and that posting garnered more than 240 responses, most of them supportive of Mica’s message and credit unions. All that action spawned the idea for Mica’s “Move Your Money to a CU!” on YouTube as a way of further spreading the word. “There’s no doubt that what the Huffington Post started has really caught the fascination of many – some even calling it a ‘clarion call,’” said Mica. “Consumers deserve to know that credit unions are just as important a place for them to turn to for doing their financial business. We hope this YouTube posting will help point the way for them.”