Terry Costin is the senior vice president of sales and marketing for the Credit Union National Association (CUNA). He serves the nation's credit unions as an ambassador working to build relationships and synergies within the credit union system and with external audiences to ensure the system and its ideals continue to expand to consumers nationwide. He is responsible for providing a fully integrated approach to reaching affiliated credit unions with a comprehensive group of products and services focused on organizational development, education, leadership, and research information tools.
Costin joined CUNA in January 2004 as vice president of credit union relations. Previously, he was involved in executive positions with Chicago-based CCC Information Services, a technology firm providing software solutions to the property and casualty insurance industry; and Dinol International, a Detroit-based company focused on global system solutions for the automotive and aerospace industries.
With more than 27 years invested in relationship and consultative solution selling experiences, Costin believes that trust and integrity are the critical elements to success. The quality of CUNA's products and services drive value to our credit union clients. Our business objective is to exceed delivery expectations and assist the credit union in the continuous pursuit of superior business performance.
He is based in CUNA's Madison, Wisconsin office, which provide education and training, publications and web services, research, new product
development, and other services for state leagues and credit unions.
Costin has a bachelor's degree from Indiana State University and has been a credit union member for more than 30 years.