CUNA: Compliance and Marketing Guide (print)

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Compliance and Marketing Guide (print)

Compliance and Marketing Guide (print)

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28867K

Mar. 12, 2013

3rd Edition

Marketers and compliance staff have one powerful challenge in common: how to identify which regulatory requirements must be adhered to for each specific product or service being advertised. This Guide is designed to walk marketing staff through the ins and outs of compliance - including NCUA basics and beyond.

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28867K

Mar. 12, 2013

Topics include:

Your ad must be accurate and not discriminate
To tell the truth in savings
When truth in lending applies
How to advertise open-end credit
HELOC ads covering the basics
How to advertise closed-end credit
Getting it just right - Just in case (leasing)
Tips on privacy disclosures
Deposit tickets must comply
The best of brochures
Promotions and Giveaways
A word about state laws
Penalties of noncompliance

Important changes in this new edition include:

Changes in open-end lending marketing rules
Changes in home-secured loan advertising
The FTC rules related to unfair or deceptive acts or practices with respect to mortgage advertising
Credit card marketing information has been updated

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28867K

Mar. 12, 2013

CUNA books and eBooks provide your staff and board with great choices for professional development and continuing education. Have the flexibility to train your staff whenever and wherever training is needed.

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CUNA is committed to providing a quality learning experience. If for some reason you are not fully satisfied, contact us and we'll provide you a full tuition refund or credit.

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