This recorded event is available until November 21, 2013.

A clear message has emerged in recent years, that serving low income consumers is a viable business model that also fulfills our philosophical mandate of helping people of small means. This has been further supported by the recent NCUA approval of over 800 new low income designated credit unions, bringing the total to 1,912 as of December 31, 2012.

This webinar is being jointly held by CUNA and the National Federation of Community Development Credit Unions.

As the nation continues to recover from the greatest economic downturn since the Great Depression, the need for affordable financial services and responsible lending is greater than ever. Despite the challenges, community development credit unions (CDCUs), have been stepping up to help millions of people in need, bringing their experience in financial inclusion to anybody interested in serving this market.

This is where the opportunity and the need are! The low income and unbanked/underbanked market unfortunately continues to grow. This is by no means an easy market to serve, but it can be done in a way that is both sustainable and responsible to low income consumers.

Bottom line is that serving low income consumers is not only the right thing to do, it is also sustainable and where we can make our true impact. Join us for this informative session to explore tools and best practices to better serve this untapped market!

Who Should Attend

This webinar is beneficial for credit union management and board members. Affiliation with CUNA/League is required for attendance.

Pablo DiFilippi

Pablo is currently in charge of membership and consulting services for the National Federation of Community Development Credit Unions, a national, nonprofit association that represents, supports and invests in credit unions serving predominantly low-income, financially underserved communities. Pablo has more than 20 years of experience in community finance working with regulated financial institutions both in the domestic and international arena. Throughout his career, Pablo has implemented microlending programs in credit unions and provided advice, expertise and training to credit unions interested in meeting the needs of this specific target market. As the director of CU Breakthrough Consulting services, Pablo can tap in a vast network of field practitioners.

Originally from Chile, Pablo came to the US in the early 90s and almost immediately became involved in credit unions. After working at MCU, a large credit union serving New York city employees, he joined the Lower East Side People's FCU (LESPFCU) a credit union serving Hispanics and other underserved populations in the New York City area and acted as its CEO until early 2004. From then and until the end of 2005, Pablo managed the World Council of Credit Unions, Inc. (WOCCU)'s International Remittance Program (IRnet), a world-wide initiative to provide alternative remittance services to consumers both in the US and in recipient countries through the credit union system.

Currently, Pablo is associate director for the National Federation of Community Development Credit Unions (the Federation). Pablo is based at Credit Union National Association in Madison, WI, where he also acts as a liaison with CUNA, CUNA Mutual, CUES, Filene and other credit union organizations. Pablo serves on the boards of the LESPFCU and advisory board member of the Neighborhood Economic Development Advocacy Project (NEDAP) a resource and advocacy non-profit that seeks to promote community economic justice in New York City and nationwide. He is also board vice chair of the Network of Latino Credit Unions and Professionals (NLCUP), a newly formalized initiative that seeks to develop a platform for integration and dissemination of best practices and initiatives to bring credit union services to Latinos. He's also on the board of the Fair Remittance Alliance, an effort spearheaded by AppleSeed that seeks transparency and affordability in the remittance industry.

Scott Butterfield

Scott is a trusted advisor to the leaders of more than 45 credit unions located throughout the United States, from Alaska to Louisiana. A well-respected veteran of the movement, he understands the challenges of today's community credit unions - and how to overcome those challenges. Along with many other achievements, Scott has earned his CUDE, CUCE and CCUE credit union designations.

With more that 25 years of credit union service, Scott has held various credit union positions including vice president of operations, vice president of marketing and compliance officer to name a few.

Melissa Marquez

Melissa is CEO of Genesee Co-op Federal Credit Union in Rochester, NY, a 31 year-old Community Development Credit Union with $14 million in assets and 3,200 members. Melissa has served on the Board of Directors of various local and national organizations including the National Federation of Community Development Credit Unions, the Institute for Community Economics and Abundance Cooperative Market. Melissa has an MS in Community Economic Development from Southern New Hampshire University and a BS in Political Science from Santa Clara University.

Richard Cooper

Richard is president and CEO of Mendo Lake Credit Union, a low income designated CDFI located in rural northern California and has over 35 years of experience in the credit union movement. MLCU is proud to have been the recipients of three past FA grants from the CDFI fund. MLCU serves their two county community FOM through four branch networks, the CoOP ATM network and the Shared Branch Network. MLCU specializes in a variety of consumer loan programs targeted to their low to moderate income membership and are the number one auto lender in their two county area through programs that include a first time buyer option as well as financing for older used vehicles. Additionally they do a variety of outreach programs to Native American and Latino groups.

Live Session

This is a recording of an event held April 16, 2013. View upcoming events.

CUNA is a leading provider of webinars to the credit union movement. CUNA recorded events allow you to see and hear a presentation and refer to handouts. Attendees also have access to the speaker contact information for asking questions. With topics spanning all credit unions business areas, CUNA Training Bundle provides unlimited access to all live and recorded CUNA webinars, eSchools and audio conferences for all staff, managers and board members.

Accessing Your Recorded Event

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Recorded events are available within 48 hours of the live event. Recorded events can be accessed by anyone at your credit union by logging into My Programs using your CUNA website username and password.

Discounts

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CUNA is committed to providing a quality learning experience. If for some reason you are not fully satisfied, contact us and we'll provide you a full tuition refund or credit.

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