Attend this webinar for an informative and entertaining look at the current state of search engine and digital marketing. This webinar will help beginners and more advanced marketers get a full understanding of what they need to utilize in 2013 to be successful. Darrin will keep it simple and lively, teaching what the best and most cost-effective digital tactics are.

This event is endorsed by the CUNA Marketing & Business Development Council.

Search engine marketing is constantly evolving and changing. Google updates its methods and rankings on a regular basis. Staying on top of what is important is critical to staying on top of the rankings. But many people aren't sure what it takes to develop effective search engine optimization (SEO) campaigns that improve their business. This webinar will show you which tactics are the most effective and which tactics to avoid. In addition, Darrin talks about modern web design and the influence of smartphones and tablets on marketing, along with the most popular way to reach people on mobile devices of all types.

See real-world examples of both successful and unsuccessful online marketing practices. This webinar will also help you understand the verbiage used in the digital marketing industry so that you can effectively communicate with potential vendors and technical resources.

Expect a little humor to help lessen the impact of "Geek Speak." The humor is designed to help break down complex topics into easy-to-understand concepts.

Who Should Attend

This webinar is beneficial for credit union marketing and security professionals. Affiliation with CUNA/League is required for attendance.

Darrin Cates

Darrin is the president and CEO of eVibrant, an organization focused on helping small businesses and private schools across the country with their marketing needs. Darrin has spent a large portion of his career as a cutting-edge leader in online marketing. Prior to founding eVibrant, Darrin served as the vice president of Marketing for the social network Affluence.org. While there he learned the social network industry inside and out. Darrin has experience speaking to groups of all sizes and types. His one-day Boot camps are very popular and he has the ability to make complex, technical topics fun.

Recorded Event

All live event registrations include credit union access to the recorded event. You may also purchase the recorded event separately. Click here to see more about purchasing the recorded event.

Recorded events can be accessed by anyone at a registered credit union through My Programs.

CUNA is a leading provider of webinars to the credit union movement. Just like face-to-face classes, CUNA webinars allow you to see and hear a presentation, ask questions of the speaker and refer to handouts. With topics spanning all credit unions business areas, CUNA Training Bundle affordably provides unlimited access to all CUNA webinars, eSchools and audio conferences for all staff, managers and board members.

Registration includes credit union access to the recorded event through My Programs.

Connecting to Your Webinar

CUNA webinars use Adobe Connect to provide an interactive and convenient online learning environment. Whether you are a first-time Adobe Connect user, or simply need a refresher, take a short tour. You'll learn how to effectively interact with the speakers and your peers during live webinars.

You need a phone and computer with Internet connection. Event connection details will be emailed to registered attendees 24-48 hours prior to the event. If you register for an event on the day it is being held, please call 800-356-9655, ext. 4249 or  for assistance.

Recorded Event

All registrations include credit union access to a recording of this event. Recorded events are available within 48 hours of the live event. Recorded events can be accessed by logging into My Programs using your CUNA website username and password.

Discounts

Discounts may apply. Your final price will be visible at checkout. Only one discount available per registration.

100% Guarantee

CUNA is committed to providing a quality learning experience. If for some reason you are not fully satisfied, contact us and we'll provide you a full tuition refund or credit.

Cancellations