This recorded event is available until May 13, 2013.

 

Get an informative and entertaining look at online marketing, including social media, banner advertising and search engine marketing. This is a basic overview that helps beginners get a full understanding of the different online marketing tactics available. Darrin, president of eVibrant, keeps it simple and lively, teaching what the best and most cost-effective online tactics are.

 

How important is online marketing to reaching new prospects for businesses of all types? Extremely, but many people aren't sure what it takes to develop effective online campaigns that improve their business. Online marketing is more than just building a website. This webinar will show you which online tactics are the most effective in specific markets. We'll look at real-world examples of both successful and unsuccessful online marketing practices. This webinar will contain humor to help lessen the impact of "Geek Speak." The humor is designed to help break down complex topics into easy-to-understand concepts.

 

This event is produced by the CUNA Center for Professional Development and endorsed by the CUNA Marketing & Business Development Council.

 

During this webinar, you will learn:

• Why online marketing tactics can be more effective than offline marketing tactics
• To build out your website to meet your business goals
• The difference between organic listings, paid listings and local listings in search engine marketing
• The questions you need to ask your web designer and SEO agency, and the best answers
• What banner ads are and how they can be effective
• The value of specific social media platforms and their pitfalls
• The most effective social media strategies and techniques
• To track your online marketing efforts

This webinar is part of the new marketing hot topic webinar series.

 

Who Should Attend

This webinar is beneficial for credit union marketers. Affiliation with CUNA/League is required for attendance.

Darrin Cates

Darrin is the president and CEO of eVibrant, an organization focused on helping small businesses and private schools across the country with their marketing needs. Darrin has spent a large portion of his career as a cutting-edge leader in online marketing. Prior to founding eVibrant, Darrin served as the vice president of Marketing for the social network Affluence.org. While there he learned the social network industry inside and out. Darrin has experience speaking to groups of all sizes and types. His one-day Boot camps are very popular and he has the ability to make complex, technical topics fun.

Live Session

This is a recording of an event held November 13, 2012. View upcoming events.

CUNA is a leading provider of webinars to the credit union movement. CUNA recorded events allow you to see and hear a presentation and refer to handouts. Attendees also have access to the speaker contact information for asking questions. With topics spanning all credit unions business areas, CUNA Training Bundle provides unlimited access to all live and recorded CUNA webinars, eSchools and audio conferences for all staff, managers and board members.

Accessing Your Recorded Event

You need a computer with Internet connection to participate.

Recorded events are available within 48 hours of the live event. Recorded events can be accessed by anyone at your credit union by logging into My Programs using your CUNA website username and password.

Discounts

Discounts may apply. Your final price will be visible at checkout. Only one discount available per registration.

100% Guarantee

CUNA is committed to providing a quality learning experience. If for some reason you are not fully satisfied, contact us and we'll provide you a full tuition refund or credit.

Cancellations

After registration, recorded events can be accessed by anyone at your credit union by logging into My Programs using your CUNA website username and password. Recorded events are available within 48 hours of the live event.