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Credit Union National Association, Inc. Statement of Vision, Mission and Goals

VISION STATEMENT:

CUNA will be the premier trade association in the financial services arena.

MISSION STATEMENT:

CUNA supports, protects, unifies and advances the credit union movement.

GOALS:

CUNA will accomplish its mission in the following ways:

  • By consistently and accurately anticipating the needs of its members.
  • By providing leadership, advocacy and services that positively energize the credit union movement and those it serves.
  • By being recognized by its members and other important audiences as the definitive source of information and perspective on issues and trends affecting the movement.
  • By systematically collecting data on its members’ needs, measuring its members’ satisfaction and its success, and striving to continuously improve its effectiveness.
  • By developing and maintaining an efficient and effective infrastructure that encompasses human, financial and technological resources.
  • By being recognized as the definitive voice of credit unions on Capitol Hill and with the Administration.

Revised by the CUNA Board of Directors
June 2006