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TOM SAKASHSTAFF NEWSWRITER

Products Archive

Products

Diebolds Opteva marks five years

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NORTH CANTON, Ohio (1/25/08)--Diebold’s Opteva ATM is celebrating its fifth birthday. More than 100,000 Opteva ATMs have been installed globally since its introduction. Opteva was designed after Diebold interviewed financial institutions and consumers in 18 countries in 2001. The company worked with the results of its survey to change its ATM service model. Opteva also was designed with more than 14 security features, including a card reader to prevent skimming, or using unauthorized devices to capture ATM card information for fraud purposes. Diebold, an ATM manufacturer, serves financial institutions, including credit unions, in 90 countries.

Illinois partners with Pennsylvania iBelong campaign

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NAPERVILLE, Ill. (1/25/08)--The Illinois Credit Union League (ICUL) will partner with the Pennsylvania Credit Union Association’s (PCUA) “iBelong” media campaign to increase credit union awareness in Illinois. The Illinois Statewide Image Awareness Task Force has met since last year to develop a program to increase credit union awareness among Illinois consumers. After reviewing several state campaigns, the task force chose iBelong. “Pennsylvania developed a top notch campaign that we believe will play well here in Illinois,” said ICUL Chairman Carl Sorgatz. “Between the research and all the elements that have been created, we feel this is an initiative our credit unions will get excited about and support.” The task force hopes to eliminate misconceptions about credit unions; increase consumer interest in doing business with credit unions; enhance credit union image among lawmakers; and complement and lay the foundation for individual credit union marketing. “We can begin to change the way Illinois consumers think about credit unions,” said John Bratsakis, ICUL vice chairman and task force chairman. Credit union membership is declining among peak borrowers ages 25 to 44, and a majority of credit union members are aging. According to the Credit Union National Association’s Environmental Scan for Strategic Planning (e-Scan), the average member age is 47. The ICUL board set a $850,000 goal for the campaign, and agreed to donate $500,000. The remainder will come from voluntary donations. With the $500,000, the task force will fund two three-week media campaigns including billboard, radio, print and cable television. Credit unions will receive marketing materials that coordinate with the campaign and can “piggy back” on it for local media.

Advanced CU Financial Counselor School in March lineup

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MADISON, Wis. (1/25/08)--Credit union professionals working in financial counseling, collections and loan departments can stay current on financial counseling practices with a new offering on the Credit Union National Association’s (CUNA) March on-site training schedule. CUNA’s Certified Financial Counselor: Advanced is scheduled March 30 through April 4 in Miami, Fla., to help professionals build on their financial counseling for student loans, delinquent taxes, reverse mortgages, leadership, presentation skills and developing community relationships. The school also meets recertification requirements for the Certified Credit Union Financial Counselor designation. The Certified Financial Counselor School: Part 1 will take place in Miami during the same period. The school will address the role of financial counselors in helping members prevent and resolve financial problems, spending plans, improving credit worthiness, creditors’ rights and remedies, creditor/member relations and designing a counseling program. Students can take part one of a two-part exam for the Certified Credit Union Financial Counselor certification at the end of the school. Other March events include:
* The CUNA Governmental Affairs Conference, March 2-6 in Washington, D.C.; * The CUNA Marketing and Business Development Council Conference, March 16-19 in Nashville, Tenn. The conference will cover mobile marketing, media buying, creative business development strategies and current issues, strategic marketing, branding and measuring success; * Collections and Bankruptcy School: Introduction, March 9-14 in San Diego; and * Business Lending and Services Conference, March 12-14 in Tempe, Ariz., which teaches credit union professionals how to build a business learning program.
For more information, use the links.

Third price cut for Corporate Centrals Image Deposit

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MUSKEGO, Wis. (1/25/08)--Corporate Central CU has lowered its price by 40% on image exchangeable items for members on the Image Cash Letter service. The corporate attributed its partnerships for delivering Check 21 Image Deposit services. “Our partners provide access to the nation’s largest image exchange networks,” said Bob Fouch, Corporate Central president/CEO. “These networks clear over 60% of all checks in the U.S. We are able to pass the lower cost of image exchange to our members.” The corporate anticipates further price reductions in 2008, he said. About 33% of Corporate Central’s members use the deposit service.