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TMG, CO-OP Join To Offer MasterPass

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DES MOINES, Iowa and RANCHO CUCAMONGA, Calif. (2/27/13)--The Members Group (TMG) and CO-OP Financial Services announced the companies will offer their members MasterPass, a digital service introduced Monday by MasterCard.

"Credit unions are looking for trusted partners to capitalize on opportunities, such as the future of digital payments," said Shazia Manus, CEO of TMG. "Together, our companies will be a single point of entry to the most innovative, tailored, cost-effective products and services as they prepare for next-generation banking." 

The service allows consumers to use any payment card or enabled device to make a purchase and enhances the shopping experience online, in-store or on any device, said the companies. They also announced TMG Financial Services, a third-party credit-card agent issuer and sister company to TMG, has committed to offering the digital wallet to its more than 65,000 cardholders.

According to MasterCard, the MasterPass suite of services will:

  • Provide merchants with a consistent way to accept electronic payments, regardless of where the consumer may be;
  • Allow banks, merchants and partners to offer their own digital wallets; and
  • Enrich the shopping experience for consumers before, during and after checkout.
Since forming a strategic partnership in January 2012, CO-OP Financial Services and TMG have offered credit and debit card processing products and other payment solutions to the credit union industry.  

"This is a very exciting time in the payments industry, and the introduction of MasterPass will contribute to simplifying digital shopping," said Stan Hollen, president/CEO of CO-OP Financial Services. "We formed our partnership with TMG to offer the best processing platform for each client's unique needs, and our mutual partner, MasterCard, has introduced an important addition."   

MasterPass joins several other digital payment solutions the companies are bringing to the credit union marketplace. For credit unions, the solutions increase top-of-wallet potential; for members they create multiple ways to transact, yet with a consistent experience across all channels, said CO-OP and TMG.

Mid-Atlantic Corp Launches FInection Video Channels

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MIDDLETOWN, Pa. (2/27/13)--Mid-Atlantic Corporate FCU in Middletown, Pa., Monday announced the launch of FInection, a group of video channels to inform, educate and entertain its member credit unions and the entire credit union industry.

"In today's world, everything is at your fingertips, and we wanted a way to connect with credit unions in an easy to view, interactive way," said Jay Murray, president/CEO of Mid-Atlantic Corporate. "FInection was created to accomplish that."

FInection, a combination of the words "financial" and "connection," will showcase weekly economic updates with a credit union spin. Programs include the corporate's monthly financial reports, updates from corporate account managers, and non-financial videos, such as Tips of the Week and Fun Facts.

Creating the video channels has "taken a lot of hard work, but I think our members and credit unions throughout the country will like what they see," said  Jaime Agostino, the  corporate's marketing manager.

FInection can be viewed from any location with Internet access, including mobile phones and tablets.

Trust For CUs Launches New Brand At GAC

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WASHINGTON (2/27/13)--TRUST, a mutual fund created by and for credit unions, will launch its new brand identity at the Credit Union National Association's 2013 Governmental Affairs Conference in Washington, D.C.

"We've gone through this rebranding effort to more accurately represent the TRUST brand and its three portfolios to the credit union industry," said Jon Jeffreys, TRUST vice president. "This process started with thorough market research to help us identify what credit unions value most about TRUST and how to best visually represent these pioneering credit union mutual funds."

TRUST identified five key differentiators it offers to the industry, based on market research with credit union executives regarding their investment needs:

  • Partnership and collaboration with its investors;
  • Knowledge and resource management to help portfolio managers make educated investment decisions;
  • Access to financial information to save its investors time when doing research;
  • Loyal partners that stand by TRUST and its investors; and
  • Strategic resource to prepare its investors for credit union trends and forecasts.
"Our branding campaign is a conscientious effort to raise the visibility of TRUST and its capabilities at a time when the industry liquidity is at an all-time high and competitive options that fit balance sheet needs are desired," said Jay Johnson, TRUST treasurer.