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SW CUNA Management School adds social media course

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FARMERS BRANCH, Texas (5/27/09)--Students at Southwest CUNA Management School (SCMS) scheduled for July 12-22 at Texas Christian University in Fort Worth will be able to take a new social media class, which has been added to the first-year curriculum. George Low, associate professor of marketing and marketing department chair at Texas Christian will teach the course. He challenged his students to register for at least one social media website and come to class with one idea on how to use the site to attract new members or retain existing ones. The experience aims to build class discussion about the possibilities of social media, according to the Texas Credit Union League (LoneStar Leaguer May 26). New SCMS faculty recruit Doralee McNeary, CUNA Mutual Group member, also will teach a first year Risk Management course. She will show students how to identify risk factors that credit unions encounter and how to streamline possible losses. For more information, use the link.