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OpSS Council paper addresses credit card privacy issues

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MADISON, Wis. (8/19/10)--Credit unions can take credit card market share from banks today, according to a new white paper by the CUNA Operations, Sales & Service (OpSS) Council, titled “Credit Card Pricing: Effective Strategies for a Post-CARD Act Market.” Even before the Credit Card Accountability Responsibility and Disclosure (CARD) Act of 2009 took effect, big banks drew consumers’ ire because the government bailed them out when they got into financial trouble. Consumers also were bothered by banks’ reactions to the economy’s effects on their credit card programs and their preparations for a new regulatory environment. With a well-designed, competitive value proposition--including pricing strategies that make their cards attractive without posing excessive risk--and a comprehensive marketing/communications plan that expresses the credit union difference, credit cards can still be a credit union’s highest-yielding asset, the paper said. The paper discusses:
* Significant CARD Act provisions and pricing implications; * Effective pricing strategies; * Credit union advantages; * Metrics; and * Marketplace forecasts.
The paper also includes three case studies showing how credit unions’ pricing has evolved to fit today’s marketplace. For more information, use the link.

Lending Council Conference focuses on challenges

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MADISON, Wis. (8/19/10)--Credit union lending professionals can register for the 16th annual CUNA Lending Council Conference, Oct. 17-20 in Las Vegas. General sessions include:
* The Outlook for the Economy, Housing, and Mortgage Markets, by Dave Berson, senior vice president and chief economist and strategist, The PMI Group Inc.; * Regulator Exam Hot Buttons, by Timothy Segerson, director of supervision, Office of Examination and Insurance, National Credit Union Administration; * After the Bailouts: 10 Keys to Success for the American Credit Union Movement in the Year 2010 and Beyond, by Dennis Dollar, principal partner, Dollar Associates LLC; and * The Art of Vision, by Erik Wahl, artist and speaker.
Session topics include:
* Fannie Mae and Freddie Mac updates; * Mortgage portfolio management; * Loan growth strategies; * Current financial issues for lenders; and * Regulatory compliance.
For more information, use the link.