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Enterprise donates to NCUF for cars sold to CU members

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ST. LOUIS (8/22/08)--Enterprise Car Sales will donate $25 to the National Credit Union Foundation (NCUF) for every used vehicle purchased by credit union members and employees during “Credit Union Appreciation Month” in September. From Sept. 1-30, every Enterprise used vehicle purchased by a credit union employee will come with a $350 pre-paid gas card as part of a “We’ll buy your gas for a month” promotion. “This is a wonderful opportunity for credit union employees to buy a great used vehicle at a great price, while helping to raise funds to benefit the NCUF,” said Brooke Gilchrist, Enterprise Car Sales national marketing manager. “Credit Union Appreciation Month is Enterprise’s way of saying ‘thank you’ to the thousands of credit union employees who provide excellent service to their members every day.” This marks the third consecutive year that Enterprise has made a donation to NCUF in conjunction with Credit Union Appreciation Month. Enterprise Car Sales offers more than 120 makes and models of late-model used vehicles priced below the Kelley Blue Book. Every vehicle undergoes a 109-point inspection by a certified technician and is backed by a seven-day repurchase policy if the purchaser changes his or her mind about the purchase. Enterprise has helped more than 1,000 credit unions increase their used-car loan portfolio and optimize member loyalty by creating tailored used-car buying programs. Credit unions are guaranteed to receive 100% of used-car loans 100% of the time whenever they refer a member to Enterprise.

Webcast How to leverage member data for marketing

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MADISON, Wis. (8/22/08)--CUNA Strategic Services and Digital Insight will host a free webcast Oct. 7 to teach credit unions how they can use member data for marketing. “Putting Member Data to Work for You to Drive Acquisition, Retention and Cross Sales” is aimed at “C” level decision makers, such as the CEO or chief marketing officer. Lori Alsterberg, marketing director, Digital Insight, will lead the session. Topics include:
* The impact of personalization on the adoption and active use of your online solutions; * How Digital Insight can help credit unions use demographic, psychographic and behavioral activity coupled with timing, frequency and channel to craft meaningful communication for members; and * How relevant member “touches” can drive acquisition, retention and more cross sales.
For more information, use the link.