- Find products for
your position
- Find products by format
- Member Education
- Publications
- Research
 |
Click here to see a demo. |
HomeValueBot® Home Value Promotional Tools:
What's Your Home Worth?
Your members—and prospective members—will always be interested in home values. Now you can provide this valuable information directly from your Web site and boost your equity lending business.
A Powerful Tool
HomeValueBot—the leading consumer-facing home value tool on the market—will help you drive, retain and convert homeowner traffic into increased home equity and mortgage applications.
How it works
First, place one or more of the HomeValueBot links on your home page. When visitors visit the page, they are prompted for an address and other information. After gathering required and optional data, HomeValueBot calculates a value estimate and delivers a custom report within seconds.
Visitors can then click on links directly to your loan application page, which can be pre-populated (optional). All activity to this point is tracked for analysis.
When a visitor enters an e-mail address, the visitor will automatically receive quarterly value updates on the property they entered. HomeValueBot will automatically send Home Value Updates to these visitors on your behalf--complete with links back to your Web site. These e- mails are compliant with CAN-SPAM Act regulations, offering unsubscribe options.
How HomeValueBot complements your credit union's Web site
HomeValueBot fully integrates into your credit union's Web site, using your credit union's name and promotional copy. You can also link to your rates page or your online loan application page from HomeValueBot. There is no outside promotional content or advertising, so your credit union realizes the full benefit.
Secure & Reliable
HomeValueBot is hosted on a financial-grade secure service bureau network that meets privacy and GLB compliance requirements. Any data captured on behalf of your credit union is your exclusive property and will never be shared with another party.
About the HomeValueBot data
HomeValueBot is supported by industry-leading data providers and appraisal professionals. This means:
- Over 90% coverage of U.S. homes
- Data is leveraged from over 90 million real estate records, updated with weekly sales and monthly statistics
- Includes a built-in home improvement calculator that dramatically increases accuracy
- Advanced, easy-to-use interface with error-checking and "data-aware" forms
Easy Set-up & Maintenance
Getting HomeValueBot set up for your credit union is quick and easy! No programming or web design is required on your part. Once you subscribe, you'll answer a short series of questions, such as what pages you'd like to link to (i.e. loan application or rates page.) Then you'll install a link to your HomeValueBot estimator from your home page, or rates page. (Note: for a modest one-time fee, your HomeValueBot page can be further customized with additional graphics, links and promotional content.
Automatic Activity Reports
Reports are e-mailed to you monthly, showing your HomeValueBot activity by date, click-throughs back to your site, and detailed data on addresses that were run. This allows you to track the effectiveness of promotional campaigns and identify loans resulting from your HomeValueBot traffic.
Easy to Promote
Marketing your HomeValueBot tool is essential to increase your mortgage and home equity loan business. We've made it easy by providing ready-to-use marketing tools to promote the HomeValueBot tool.
Ideas on where to place HomeValueBot on your Web site
Logos & Linking Graphics
Download Postcard Artwork
Download Flyer/Statement Stuffer Artwork
Sample Newsletter Copy - Coming Soon
Lapel Button artwork
Lobby signage
 |
 |
||
 |
 |
 |
 |
